The Retail Advertising, Marketing
and Promotions (AMP) Blog

Providing retail advertisers and marketers
with the knowledge they need to succeed

The Retail Advertising, Marketing and Promotions Blog: Monthly Archives for October 2008

Why Q4 Promotions are an All-Year Affair

How Retailers Can Make the Best of a Slowdown

The Pitfalls of Megabranding

RSS Advertising Shows Signs of Life

Retail Top Investor In Digital/Interactive Marketing

Customer Bloggers Pumping Up the Volume

Text Messages Rule Mobile Ads

Gen Y Threatens To Rewrite All The Retail Rules

Cultivating the Green Consumer

Maximizing Word of Mouth

The Analytical Road to Customer-Focused Retailing

Brand Names Subconsciously Affect People's Shopping Goals

How to Prep for and Survive a PR Crisis

Seven Great Tips for Tracking Offline Conversions

Lessons from the Front Lines of Mobile Marketing

The Changing Face of the U.S. Consumer

Five Must-Haves For Online Retail Success

Where are Online Video Advertising Headed?

Customer Retention. Acquisition Top in Retail Loyalty

The Five Most Neglected Metrics

Walmart's Logo Makeover

In-Game Advertising Reaching New Levels

Nearly 10% Respond to Emerging Media Ads