Experiments in Blogging: Building a Community Builds Sales

Posted by Universal Ad at Sunday, June 17, 2007 5:02 AM and is filed under blog,Advertising,Retail
This article discusses the highly positive effects that blogging and the creation of an online community had on a science toys and gifts retailer. Naturally, it speaks directly to our team's current interests, considering that we just launched our own blog and plan on growing it into a community for retail advertisers and marketers.

To read the whole story on the Chief Marketer site, go to Experiments in Blogging.

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